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Our Mission

Guided was born out of frustration with how we are (or not) preparing high school kids for the future. Our founder started working in educational consulting in 2009 and worked in Test Prep, Independent College Counseling and Content Creation. He constantly saw parents feeling lost, kids seeming overwhelmed and school counselors being overworked and underpaid. Nationally, student loan debt has continued to rise, our workforce weakening, and students and their parents still lack the resources to make better choices. So, our founder decided to do something about it.

Our goal is to make sure that every student, regardless of the future path chosen, has the information and support to make smart choices.

Not every student needs to go to college. In fact, many will have a better, more financially stable, future if they do not go. For those that do go to college, rising costs and figuring out how to graduate with little debt has become extremely complicated. Therefore, we built a comprehensive system to guide families through the decision process to choose the best outcome possible.

Our team has decades of experience in private education consulting, in-school instruction, and education administration experience. We are honored you are seeking our help. Our mission is to keep cost reasonable so everyone can access expert educational consulting advice. It should not just be for the wealthy. Helping students make better choices about their future does not just improve their future happiness and financial stability, it strengthens our economy. Let's break the cycle and start making better choices and the future brighter for our students.

Our Expertise

Our two founders contributing to our educational content bring decades of combined experience in education, consulting, and student success.

Our Journey to Excellence

Over nearly two decades of dedicated development, research, and refinement has led to Guided's comprehensive approach to career and college planning.

2009

Educational Consulting Begins

Our founder began working as a private ACT/SAT tutor.

2010

Private Test Prep Company

Started private test prep for ACT, SAT, PSAT, GRE, GMAT and LSAT.

2012

College Consulting Added

Added Independent College Consulting Services.

2018

Content Creation

Started a video on demand ACT prep service nationwide.

2025

Platform Development

Began creating the Guided Platform with our cofounder.

2026

Guided Launches

Officially launched as a comprehensive career and college planning platform.

17+

Years of Experience

In educational consulting and test preparation

1000s

Students Helped

Through one-on-one tutoring and consulting

30+

Years Combined

In private education consulting and instruction

Research & Validation

Our commitment to evidence-based practices drives ongoing research to validate and improve our methodologies, ensuring students receive the most effective guidance possible.

Focus Group Results

Before launch, we ran a focus group with school counselors, teachers, and administrators who represent more than 25,000 students with a variety of backgrounds. Here's their feedback on our platform:

100%

Said our platform would help students make more informed decisions

100%

Said this product would improve the quality of guidance they can provide

100%

Said they would personally use this product if available today

93%

Said our platform is more comprehensive than what they currently have access to

93%

Said our platform would reduce stress for families during the planning process

93%

Said our platform addresses a significant need in career/college counseling

93%

Said parents would find this product valuable for planning support

88%

Said they would recommend our platform to families

Ready to get started?

Join the thousands of families who are taking control of their educational future.